Yesterday’s Campaign Launch for LET’s GO! A Kids Comics Studio Anthology was an absurd delight. It features a morning filled with last minute updates to the campaign page, tech-checks for a mostly-improvised live launch. That 60+ minute live stream is a blur to my memory. Most details were subsumed by the rapid rise of our campaign funding numbers.
Plenty of behind the scenes adjustments took place during and immediately after to insure things continue to run as smoothly (+/-) as they’ve been going so far. The curve of support has been steep, almost a straight line up. That evening I paid a quick visit to campaign aggregators KickTraq.com to enjoy their projections…
These projections can be deceptive, especially so early in a campaign. Not that I wouldn’t t enjoy the bragging rights of achieving 2845% of one’s goal, but such a steep rise, over the course of 30+ days would probably be unprecedented.
As I wrote the first of our backer updates I observed the steady climb up to 85% — a direct result of celebrating our passing that 80% mark. I’ll always find this sort direct feedback a bit magical.
It was a pleasure to recognize so many names. I lament being locked out of the option for sending a personal thank you to each backer in a DM. It turns out that as a collaborator on this project and not the official creator – I do not have that power. So strategic update will have to do.
As it reached midnight on the west coast I gave the campaign one final look. It hovered at 88% of our funding goal. We would have to count on fans across the Pacific or the early risers in Europe to continue the momentum. In either case I resolve to waking up to the good news. I was confident we’d reach our funding goal that next morning.
Credit to the early risers on the east coast. According to my calculations this message was posted at sometime around 3–4:am pacific time. It was fairly quickly followed by the news our campaign funded!
Now, exactly 24 ours since our campaign officially launched we are one percentage point away fro 120% and maybe one backer shy of our second stretch goal – Deluxe Back-Matter in every copy!
And it’s all thanks to you!
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