In a world of digital interactions and curated online personas, there’s a rising demand for authenticity. Or what marketers consider unfiltered content or “Rawthentic” – a term seeking to cash in on this craving.
Musings and research on micro-scale marketing in the spaces between demographics and psychographics. Sometimes, the best way for me to understand a subject is to write about it. So maybe it’ll be helpful to you.
My next class! I’ll be facilitating a breakout session called Sequential Arts Essentials at the Society of Children’s Books Writers & Illustrators’ Oktoberfest event on Saturday October 21th 2023
Much of this Summer has been devoted to helping others get their projects launched. I’ll be offing one last chance to let me help you get that project off the drawing board and out into the world! Whether it’s a book launch, a crowdfunding campaign, a pitch or proposal – the Creative Crucible method will help you achieve Lift-Off!